Internet Television

Case Study – Internet Television:  Holiday TV  

We were approached by Intervision and asked to broadcast their stable of channels including Holiday TV.

Holiday TV was already being broadcast over the internet but a new, more user friendly, administration tool was needed together with substantial savings in regard to the existing playout costs.

To meet this requirement, the Channel was moved over onto our  dedicated Internet playout platform and the use of our scheduling tool ‘Internet Broadcaster’ was put at the disposal of the Intervision team.

The transfer of the pre-encode content was seamless – a simple FTP transfer to one or our servers. The scheduling tool was then used to undertake the 3 x roles of:

• Content Administration – the scheduler automatically generated thumbnails and calculated the duration of each individual item of content, whilst inviting the administrator to name the content.
• Programmes Creation – where programmes constitute separate sections of content interspersed with video adverts and idents
• Daily Schedules  – creation of custom schedules and a daily schedules for up to a year ahead

The channel now sits on the i2i CDN playing out 24/7 to viewers around the world in the knowledge that each viewer is helping the channel derive ROI from advertising revenue in the form of video adverts and real estate advertising.