Film & TV

Case Study - Digital Showcasing Solutions:
Target Entertainment

We have the pleasure of working with Target Entertainment to provide their digital showcasing solutions.

When we first started working with Target in 2004 the aim was to assist them in moving away from a predominately VHS based screening solution at shows and events, to:

• A password protected online streaming solution
• A playback solution at shows and meetings where very high quality files are viewed from Laptops and PC

To achieve this:

• The Target catalogue was captured into our Digital Hub solution
• A secure online archive was created which matched the branding and style of the existing website
• Specialist menu’s and interfaces were created for user friendly content showcasing at events such as MIP and general sales meetings
• The catalogue was encoded to multiple formats

The Digital Hub allows us to process content out into the full range of encoded solutions such as online streaming,  Laptop & PC playback files together with Mobile and Podcast etc as required.

Targets online files are managed within a secure archive that has full content management facilities such as Password administration and Deliverables management.

We have since developed the solutions that we provide for Target to include:

• Vmail – a Video email management tool
• DVD Duplication – duplicating PAL & NTSC copies of all content from the archive
• Audio Visual Equipment hire  - for overseas show & events